The app is an internal Blue Book of the insurance company. Due to the data intensive nature of the existing application the agents found it difficult to navigate, add or retrieve data into the system. They needed application that was intuitive, fresh, and simple to understand and navigate.

Working alongside their in-house IT department we designed the UI for an iPad App that was inspired by an agents' activity diary. Users reflexes for app were spontaneous and agents found that the data that was presented was precise and to the extent that was required. Feeding data into the system also became a good experience.

TECHNOLOGY